For Old Navy’s Fall 2026 denim campaign, we created “Most Wanted Denim”, a cinematic world starring Cardi B on a mission with Paloma Elsesser, Wisdom Kaye, Quenlin Blackwell, Brooks Nader and Haley Baylee. The glamour of Hollywood and the romance of the West set the stage for the drama of scene-stealing jeans and prices no one saw coming. Brought to vivid life in film, photography, design, social OOH and digital.